My Own Ezine

My Bi-Weekly Ezine
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Email Marketing
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Your Own Ezine

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Stan Smith, Publisher

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Ezine Design and Format

When designing your ezine and thinking about the format, remember to keep it clean and easy to read. I have seen some ezines with so many squiggles and decorations, it made reading the ezine almost impossible!

An example of what I mean below:

@@@@@@@@@+++++++++++@@@@@@@

My Own Ezine
@@@@@@@@++++++++++++@@@@@@@

1. Article
2. Resources
3. Readers comments
4. Etc.
##############*********##############

Using too many of these might seem like a good idea, but it is way too distracting and it makes your ezine hard on the eyes!

A much better example:

_____________________________________________

My Own Ezine
______________________________________________

1. Article
2. Resources
3. Readers Comments
4. Etc.

______________________________________________

Always put your contact information in your ezine as well as the subscribe and unsubscribe information. I would suggest putting all this info at the end of the ezine. You also want to make sure your email is readily available. I would put this at the top of your ezine along with the ezine name and copyright info.

A good text editor to use to format your ezine is Textpad. Download a FREE version at www.textpad.com. Very easy to use and convenient.

Click here for a FREE template you can use or modify to fit your needs.

This tutorial will deal with the three major steps of ezine publishing.

1. Design and format
2. Content
3. Promotion

Read over the information and feel free to contact me if you have any questions.