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My Own Ezine              March 20, 2007,  Issue 66

Welcome to "MOE" - MyOwnEzine.com's newsletter about
email marketing, creating your own ezine, and building your
online business.

To avoid losing your bi-weekly issue to the filters, please
add my email address to your approved list:

Editor's Note:
This is Stan Smith. I want to apologize for not sending
"MOE" to you on Tuesday. There was a problem with the
server that publishes my email. If you were one of the few
who did receive "MOE", please forgive this re-publication.

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Quick Tips For Online Success:

"Write Advertising Copy That Sells"

> Search for ad copy ideas by studying advertising material
for similar products . Collect your competitors' sales letters,
classified ads, web ads, and email ads.

> List all the ways your product differs from your competitors'
products. In your ad copy, include all the differences  that
show your product to be better than their product.

> List your product's benefits and features. Begin your ad
with the most important benefit either in your headline or
in your first sentence.

> Make your ad benefits as specific as possible. Include
exact numbers, percentages, times, colors, smells, sounds,
descriptive adjectives, etc.

> Include in your ad copy any proven facts you have . They
could be surveys, scientific tests, product reviews, etc.

Recommended Resources:

> I have just read Gary Baker's extraordinary and newly
updated ebook, "The No Cost List Building Report". It gives
you some unusual twists on ways to build a large, subscriber
list at no cost to you. I especially liked the idea about using
articles in a joint ventures with other ezine publishers. Since
your success online will depend on having a responsive email
list, you should read about Gary's practical, proven ideas:

> Have you seen the battle of emails? Mike Filsaime is
selling his referral script, something like "Tell-A-Friend", for
$97. And, Paul Galloway, saying his original script is superior,
is selling his product for $97 and an advance version for $197.
We can only hope that the competition will affect the pricing.
You can read Paul's comments at:
And Mike Filsaime's at:


> "MOE" subscribers can pick up free software at...
(For subscribers only - please subscribe at)

and access "MOE's" archive of freebie tips at...
(For subscribers only - please subscribe at)

> Almost everyone dreams of going to Paris, but they're often
discouraged by the expense. To help lower that expense,
Phil Chavenne, a 25-year resident of Paris has assembled
some well-researched information that will help people make
the most of their budgets. If Paris is in your future, Phil can
help you pick the right place to stay in the most visited city
on earth! Download this free ebook directly from "MOE":

> Mason Raam is giving it away! You can grab lifetime access
to his high quality Info-Products for free. These tools and
resources are for your personal use only - no reselling and
no re-distributing them. Periodically, Mason will send you a
new download page to get even more products and resources.

> He's calling it the "Honor System" payment plan, but it's
free to download. After you've had a chance to take a look at
it, he's going to let you pay what you think it's worth! So,
what is it?  It's "1001 Internet Marketing Resources", the new
resource guide from Paul Galloway which lists over 1001 of
the best internet marketing resources. Paul's selling this on
the home page for $47.00, but you can decide what you want
to pay, if anything.  This is Weird Marketing!

> Success is often due not to one spectacular leap, but to
a series of small steps. One such step is the posting of
your site to Social Bookmarking sites. These sites are easy
places to store bookmarks of sites you visited, but their real
value is that they are public. It's another (free) way to make
your site visible and get a link back to your site. As others
view your posting and bookmark your site, they will generate
links back to your site. The more links you have, the higher
your ranking in the search engines. I recently posted at:

New Articles At MyOwnEzine.com
For Your Ezine, Web Site or Self-Improvement

How To Achieve Consistent Victory
From Your Article Submissions
By Craig Andrews

Secret Marketing Strategies Exposed!
By Larry Dotson

Read more f.ree articles online at:

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