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Finding A Home Business That’s Right For You
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Finding A Home Business That’s Right For You
Copyright © 2006 Stephen Wright
Making a bazillion dollars on the internet. It’s as easy as
few Google searches, getting your own website and you are up and
running. The only real issue is how to find the time in your leisure
activities to make it to the bank to cash all the checks! Yeah, right.
Stop dreaming, it just doesn’t happen that way. In fact
statistics, more internet marketers end up “in the
investing significant resources (time and money) only to give up
in dismay and disappointment. But why, what went wrong?
More times than not, many of these efforts fail before they even get
off the ground. This most commonly is caused by a failure to
establish a solid foundation with which to build upon in your efforts.
How does one do that? Simple, start out with a careful and thoughtful
evaluation of oneself. What are you good at? What do you like doing,
for fun, business, or pleasure? It is really remarkable the amount
of successful web-owners and marketers who are successful
in doing something they really love or are good at. Some call it
finding our “forte”. The
“trick” then becomes finding “your
and then structuring your efforts and resources with your internet
business around those interests.
This then enormously helps the next aspect which is to learn everything about your product,inside and out. Becoming a
“guru” of your given niche ensures you set yourself apart from the crowd, makes you and your products, your advice and opinions – desirable and sought after by others. Even beyond the “snake oil salesmen” who could sell anything, gaining this level of expertise propels us along the way to financial freedom.
Beyond our words, people will be able to tell if you believe in your
product or not. So if you are looking at a network marketing company,
try being their customer for a couple of months before you join the business. Once you try the product or try the service then you will know how you feel about it. This first hand perspective of your ability to understand the product becomes an invaluable resource in helping you deal with customer issues as well as better prepared to address sales/marketing strategies.
Now that you have selected a business that amplifies your strengths
and a product or service you can believe in you have to determine
resources and funding for your investment. Remember that most
home businesses take months before you begin seeing profits.
Therefore, establishing and carefully following a strict budget is
No matter how enticing and beneficial a promotional opportunity/
program may seem – the reality is you have to pass on those
items that are not within your budget.
OK now you have your business, your product, and your budget.
Now you are ready to start your business. Just remember that it is
a business and should be treated as such. For some, running a
home based business can be more difficult than running a traditional
business. Be very careful about all the many distractions; kids,
TV, the couch, etc.
To begin a business from home is a serious commitment of time
and money. You must keep this perspective in mind and keep it
running as a business. Hobbies are hobbies, business is business!
If you do not take it seriously, you will just be wasting money and
wasting time; and since how most people start up home based
businesses to have more time and more money, you would be
defeating the purpose. Whenever possible, try to make yourself a
home office area, set aside for the disruptions and distractions
You have your business up and running, the website looks great,
the products are hot and ready to go. But where are all the people?
You can not forget about the marketing and advertising necessary
to bring traffic “in the doors”. Whether it is a
traditional brick and
mortar building or an internet storefront, this reality is one that we
all have to embrace, understand and overcome.
The good part is; there are many mediums with which to
our advertising efforts. These included newspaper ads, flyers for
local areas, mailing lists, pay-per-click methods, and many others.
More than any other single area, marketing is the one place where
budgeting is a must. The amount of funds for marketing can go from
a few dollars, to half the national debt. Sticking to a strict budget
in this area is critical for your financial well being! Best
- diversify your efforts, do not put all your advertising dollars in
one medium. This technique will pay off in the long run.
There you have it. These are the “basics” to
finding a home business
that is suited to your uniqueness, with a greater chance at being
About the Author:
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33 Days to Online Profits - step-by-step roadmap to an internet business.
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Best wishes for your online success!
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