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==> Marketing A Product Online

"10 Innovative Ways To Use Your Auto-Responder"

"Inexperienced marketers fail to realize that a sequential auto-responder can be used for far more than just gathering leads" says Keith Gloster. He offers 10 ways to use auto-responders to "increase traffic, leads, visitor feedback and sales". Read the entire article below:

This article may be reprinted in your ezine or on your site in its entirety so long as the author's credits and all links remain intact.

10 Innovative Ways To Use Your Auto-Responder
Copyright 2005 Keith Gloster

Sequential auto-responders have long been the tool of
choice for capturing and managing email lists of subscribers
or customers.

And while this is indeed its intended purpose, most
inexperienced marketers fail to realize that a sequential
auto-responder can be used for far more than just
gathering leads.

Below are 10 effective ways to begin using your auto-responder
to increase traffic, leads, visitor feedback and sales:

1. Collect leads with your auto responder. You will get an
e-mail digest of everyone's e-mail address who requests
information from your auto-responder.

2. Publish a price list of all the products and services
that you offer. You could also include order forms, product
descriptions, and other sales material.

3. Publish free reports in auto-responder format. The
reports should be related to your business or web site.
Giving away free stuff will quickly increase your traffic.

4. Collect vital customer satisfaction information by
publishing a survey in auto-responder format. This type of
information will help you serve them better.

5. Instead of answering every customer question that's
e-mailed to you, publish "Frequently Ask Questions" in
auto-responder format. This will save time and money.

6. You could publish your testimonials or endorsements
in auto-responder format if you don't have the room in your
ad copy. It's more effective to include all of them.

7. Provide back issues of your e-zine archives in
auto-responder format. This will give your subscribers
and web site visitors easy access to them.

8. Publish your entire web site in auto-responder format.
Sometimes visitors don't have enough time to read your
entire site. They could print it out and read it offline.

9. You could offer your ebook in auto-responder format.
Your visitors won't have to download it or have the software
to read it right away.

10. You could publish the terms and conditions to any
Business transactions in auto-responder format. This could
include return policies, purchases, refunds etc.

Keith Gloster provides advice on effective traffic and lead
generation tools and techniques. For the creative edge on
permission email marketing, traffic and lead generation,
and to claim some valuable bonuses, you can subscribe
to his popular newsletter at:

********** Additional References **********

The MOE Manual Complete Guide To Ezine Publishing by Terri Seymour

Best wishes for your online success!

Stan Smith

Copyright © 2004-2012 All Rights and Contents Reserved Worldwide
First Ventures, 6 Winsome Lea, Falmouth, ME 04105
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